About

Activating Word of Mouth, LLC is a partnership if Kevin Spidel and Jennifer Kindred who have years of experience working in social and political advocacy.  Together, they bring concise planning and proven results.

Kevin Spidel is a “recovering political turned new media hack.” He is a third generation Phoenician and has over 10 years of experience in strategic development, management, and communications. His track record has included successful roles in executive management ranging from Presidential campaigns (National Field Director) to international nongovernmental organizations (Campaign Director, Amnesty International, USA.)

He has helped build, from the ground up, several national organizations (Co-Founder Progressive Democrats of America) and local nonprofits (Co-Founder Arizona Death Penalty Forum) that have since grown in effectiveness with his continued involvement.

His expertise in social media, online marketing, and new media has been recognized by Web 2.0 industry leaders.  As a partner with BlueDynamic, LLC, Kevin created new media marketing strategies for Roosevelt School District and several political campaigns.  Marketing strategies focused on utilizing social networks and distributing online media, including original videos to establish online followings.

“Kevin Spidel is extremely knowledgeable in the area of social networking and has helped us devise a strategy and execution of new technologies to move our brand into new Web 3 Marketing Strategies. He is knowledgeable, detail oriented and understands business. I recommend him highly.” April 6, 2009

Top qualities: Great Results, Expert, On Time

John Martinson, CEO – China Mist Tea – hired Kevin as a IT Consultant in 2009

“Few are as competent as Kevin when it comes to understanding the needs of building a business or political campaign. He excels in marketing and in his knowledge of new media tools and social networking. Always on the move and in the know before other, I highly recommend Kevin for marketing and business strategy.” February 26, 2009

Joan Lockwood, Director of Marketing & PR, Seesmic
was with another company when working with Kevin at BlueDynamic

Jennifer Kindred is a licensed attorney who shifted her focus from traditional law firm work to social marketing.   Jennifer has litigated cases in defense and plaintiff work, written complex business contracts and interpreted federal legislation. Working for a Member of the British Parliament and for a State Senator Jennifer gained experience analyzing proposed legislation; drafting and reconstructing portions of a proposed bill; and drafting letters and talking points.

As a Partner in BlueDynamic, LLC, Jennifer worked closely with Kevin Spidel to create social online marketing strategies for clients.  Jennifer has a Bachelors of Science degree in political science from Illinois State University and Juris Doctor from Chicago-Kent College of law.